Great People to have on a Web Development Project
There seem to be an endless number of lists of the 50 or 100 best social media marketing people coming out. Nearly all of them are made by an algorithm – number of tweets,...
Category: business
Nobody liked Seinfeld at first, either
Frustrated that no one listens to you, and your super entertaining and enlightening live streams? You only have 5 subscribers to your podcast, and suspect they might all be your Mom with different accounts?...
Email marketing shouldn’t be your primary focus
I’m going to say something that might upset a lot of digital marketers. Email lists, which are viewed by many digital marketers as sacred, are largely impersonal, and are only as successful as they...
To own nothing is to be truly wealthy
“To own nothing is to be truly wealthy.” -misread profundity One morning during one of the legs of my morning aerobic workout of getting to work in NYC I had finished the brisk walk...
Altruism on Social Media
It’s tempting to use your helpful answers, suggestions, tips and guidance on social media as a way to herd people into your sales funnel. There’s so much more to gain by having discussions that...
Tell me what to do
The best way to earn the loyalty of potential customers, to earn their business, is to listen to them and help them however we’re able. That may not always be in a way that...
Exploring Pinterest for Business
I’ve been playing with Pinterest for a while. I’m having fun collecting interesting material on subjects that I am interested in. Fairly recently I opted to have my account treated as a business (no...
Non-Compete Clauses
If you’ve never experienced a non compete clause, and aren’t sure what they are, they’re a part of some contracts that limit your ability to work doing the same work for another employer or...
Innovate to Failure
Imagine a piece of tech so small it’s contained in a ring. It’s so secure it’s metallurgically bonded to it’s surrounding case, so any attempt to open it up will destroy the whole thing....
Be more than numbers
Yesterday in the Twitter chat #hootchat (which is Thursdays from 2-3PM CST) we got into a discussion about metrics and ROI and all that good stuff. It’s a pretty common topic as people try to...
